Getting Started with Advertising

Advertising can be one of the most productive and price sensitive customer acquisition system in your marketing toolbox. And with the right technology in your hands, you can ensure that your advertising gets seen by the right people, at the right time, and can help transition those visitors from evaluating to purchasing.

A little intro into how the advertising tool in the platform works.

1. Advertising collateral and copy are automatically created through the platform through state-of-the-art artificial intelligence evaluating your website landing pages, the services you want to advertise for, and information gathered from thousands of other businesses in your industry.
2. Your advertising dollars are optimized across all of the largest advertising networks on the market as well as a number of industry specific ones to ensure the best placement.
3. Our artificial intelligence systems are constantly evaluating and re-evaluating your spend and performance, redirecting your ad dollars to the ads, networks, services, and keywords that are delivering the very best performance for your business. 

The system allows you the ability to easily tell what you want to advertise for, what geographic area you want to focus on, and where to direct your visitors to, and the system will do the rest. And moreover, it will continue working for you, 24/7.

To get the most out of your advertising, there are some things you'll want to get set up from the start to ensure this powerful technology is ensuring you turn visitors into customers.

Here's a quick list of things you should think about understanding and setting up before you start your campaigns.

Step 1: Choose your services and geographic area

Step 2: Create landing pages on your site to direct your ads to that help convert

Step 3: Connect your webforms to your CRM to track visitors to leads to customers