Privacy Policy - Advertising Module

The Advertising Module has created this Privacy Policy (“Policy”) in order to demonstrate our commitment to customer privacy and to inform users of our policies and procedures regarding the collection, use and disclosure of personally identifiable information received from users of this module. Please note that this Privacy Policy only applies to the information that we collect through this module [as well as through the paid search management software application available on this module (“The Advertising Module Services”)]. Your privacy when using the The Advertising Module Service is of great importance to us. Because we gather important information from our visitors and customers, we have established this Policy as a means to communicate our information gathering, use and dissemination practices. By holding a User Account on the The Advertising Module Services, you consent to the data practices prescribed in this Policy. Please note that all capitalized terms and phrases not defined in this Policy shall carry the meanings ascribed to them in the The Advertising Module Terms of Service. All references to “you” and “your” refer to the user of the The Advertising Module Services. All references to “The Advertising Module,” “we,” “us” and “our” refer to The Advertising Module and its affiliate entities.

We consider information that may be used to identify an individual, including but not limited to, a first and last name, home or other physical address, an e-mail address, phone number or other contact information, whether at work or at home, to be “Personal Information.”

Collected Information:

We require persons who create User Accounts on the The Advertising Module Services to give us Personal Information, such as their name, company name, address, phone number, and e-mail address, and financial qualification and billing information, such as billing name and address and credit card number, by filling out our online forms or faxing in paper forms. We may also ask for additional Personal Information, such as title, department name, fax number, or additional company information, such as annual revenues, number of employees, or industry. Customers can opt out of providing this additional information by not entering it when asked. Users can update their Personal Information at any time by logging into The Advertising Module Services and editing their Personal Information within the “My Account” tab. In addition, Administrators must enter a name and e-mail address for each new User Account that they create. Administrators are solely responsible for obtaining consent to use your name and e-mail address in this manner, and The Advertising Module shall bear no liability for the decision of an Administrator to create a User Account on your behalf. If a User Account has been created on your behalf without your consent, your sole remedy is to contact The Advertising Module Security at [e-mail] and ask that your User Account be terminated and your Personal Information be deleted from the The Advertising Module Services. The Advertising Module will investigate any User Account so reported, and will delete the Personal Information associated with any User Account found to have been created without consent. The Advertising Module uses the Personal Information that we collect to set up the The Advertising Module Services for individuals and their organizations. You may opt-in to allow us to use your Personal Information to contact you to further discuss customer interest in our company, the The Advertising Module Services, to send you our newsletter, and to send information regarding our company or partners, such as promotions and events. Your Personal Information will not be distributed or shared with third parties without your consent. Customers can opt out of being contacted by us, or receiving such information from us, at any time by sending an email to [e-mail].. However, The Advertising Module at all times reserves the right to use your email address for administrative purposes such as notifying you of major The Advertising Module Services updates, for customer service purposes, or notifying you of changes to this Policy or the Terms. Generally, you may not opt-out of these communications, which are not promotional in nature. If you do not wish to receive them, you have the option to deactivate your account. Except as we explicitly state at the time we request information, or as provided for in the Terms, we do not disclose your Personal Information to third parties without your consent. All financial and billing information that we collect is used solely to check the qualifications of prospective customers and to bill for The Advertising Module Services. This billing information is not used by The Advertising Module for marketing or promotional purposes. The Advertising Module uses a third-party intermediary to manage the credit card processing. This intermediary is solely a link in the distribution chain, and is not permitted to store, retain, or use the information provided, except for the sole purpose of credit card processing. Other third parties, such as content providers, may provide content on The Advertising Module Services, but they are not permitted to collect any information nor does The Advertising Module share Personal Information with these parties without your consent. Users will be using The Advertising Module Services to host User Provided Data. The Advertising Module will not review, share, distribute, print, or reference any such User Provided Data except as provided in the Terms, or as may be required by law. Individual records may at times be viewed or accessed only for the purpose of resolving a problem, support issue, or suspected violation of the Terms, or as may be required by law. Users are responsible for maintaining the confidentiality and security of the user name and password associated with their User Account. The Advertising Module may also collect certain information from visitors to The Advertising Module web site and Users of The Advertising Module Services, such as Internet addresses. This information is logged to help diagnose technical problems, to administer The Advertising Module web site, and to improve the quality of The Advertising Module Services. We may also track and analyze non-personally identifiable and aggregate usage and volume statistical information from our visitors and customers and provide such information to third parties.

Cookies:

Like many web sites, we also use “cookie” technology to collect additional web site usage data and to improve the Site and any services or Promotions we provide via the Site [including our The Advertising Module Services]. Cookies are files that Web browsers place on a computer’s hard drive and are used to tell us whether customers and visitors have visited a web site previously. Standing alone, cookies do not identify you personally; however, IP addresses and User Agent information are collected by the use of cookies. They merely recognize your browser. The Advertising Module may use both session cookies and persistent cookies to better understand how you interact with the Site and with and any services or Promotions we provide via the Site [including our The Advertising Module Services], to monitor aggregate usage by our users and web traffic routing on the Site, and to improve usability and performance of the Site. A session cookie enables certain features of the Site and our service and is deleted from your computer when you disconnect from or leave the Site. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to the Site. Persistent cookies can be removed by following your web browser help file directions. Unless you choose to identify yourself to The Advertising Module, either by responding to a promotional offer, opening an account, or registering for a 30-day Test Drive, you remain anonymous to The Advertising Module. You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. However, certain features of The Advertising Module Services may only be available if cookies are enabled in your browser. A cookie cannot read information stored on your hard drive or read cookie files from other websites. The cookie does not contain your Personal Information. We do not link the information we store in cookies to any personally identifiable information you submit while on our site. We may from time to time engage third parties to track and analyze non-personally identifiable and aggregate usage and volume statistical information from visitors to our website to help us administer our website and improve its quality. Such third parties may use cookies to help track visitor behavior. Such cookies will not be used to associate individual website visitors to any Personal Information. All data collected by such third parties on behalf of The Advertising Module is used only to provide us with information on site usage and is not shared with any other third parties.

Information Sharing and Disclosure:

General:

Except as set forth in this Privacy Policy, The Advertising Module will not share your personally identifiable information with third parties. [If you decide to use The Advertising Module Services either on a trial basis or otherwise, we may use and share the information that you will provide to us with third parties, including with companies providing paid search advertising services to you, pursuant to The Advertising Module Services Terms of Use.] If you decide to enter into one of our Promotions, we may share your personally identifiable information with third parties who work with us to sponsor and promote such Promotions.

Service Providers:

We may engage certain trusted third parties to perform functions and provide services to us, including, without limitation, hosting and maintenance, customer relationship, database storage and management, and direct marketing campaigns. We will share your personally identifiable information with these third parties, but only to the extent necessary to perform these functions and provide such services, and only pursuant to binding contractual obligations requiring such third parties to maintain the privacy and security of your data.

Compliance with Laws and Law Enforcement:

The Advertising Module cooperates with government and law enforcement officials or private parties to enforce and comply with the law. We may disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims, legal process (including subpoenas), to protect the property and rights of The Advertising Module or a third party, the safety of the public or any person, to prevent or stop any illegal, unethical, or legally actionable activity, or to comply with the law.

Business Transfers:

If any or all of the assets of The Advertising Module are acquired by, or merged with another entity, we may share some or all of your information with this entity.

Third-Party Sites:

The Advertising Module Services may contain links to other web sites. The Advertising Module is not responsible for the privacy practices or the content of these other web sites. Users must review the privacy policies of these other web sites to understand how they may collect, use, or disclose Personal Information.

Security:

The Advertising Module has security measures in place to help protect against the loss, misuse, and alteration of your data. When The Advertising Module Services are accessed using Microsoft Internet Explorer versions 6.0 or higher, Secure Socket Layer (SSL) technology protects information using both server authentication and data encryption. The Advertising Module hosts The Advertising Module Services in a secure server environment that uses a firewall and other commercially available technologies to prevent interference or access from outside intruders. Finally, The Advertising Module provides unique user names and passwords that must be entered each time a customer logs on. These safeguards help prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of data. While The Advertising Module uses commercially reasonable means to secure your data, we do not guarantee that your data will not be improperly accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.

Opt-Out Policy:

The Advertising Module offers its visitors and customers a means to choose how we may use information provided. If, at any time after registering for or being issued a User Account, you change your mind about receiving newsletters, and/or other information regarding our company or partners, such as promotions and events from us or about sharing your information with third parties, you can option out by sending us a request specifying your new choice to The Advertising Module Client Experience at [e-mail].

Correcting & Updating Your Information:

If customers need to update or change Personal Information, they may do so by emailing [e-mail]. To discontinue the service and to have data returned, email [e-mail]. The Advertising Module will respond to your correction or update request within at most 30 days from the date of your request.

Supplementation of Information:

In order to provide successful pay-per-click search management software services to you, we may on occasion supplement the personal marketing information you submitted to us with information from third party sources, including but not limited to search engines and other pay per click marketing sites.

Enhancement of Marketing Profile Information:

Sometimes, for ourselves or on your behalf, we purchase certain marketing data from third party sources, including but not limited to search engines and other pay per click marketing sites. We then add it to our existing marketing database, to either help you to improve their pay per click marketing performance, or better target our advertising and to provide pertinent offers in which we think you would be interested. To enrich our Marketing Profiles of individual users, we tie this information to the personally identifiable information they have provided to us.

Changes in this Privacy Statement:

If we decide to change our privacy policy, we will post those changes to this privacy statement, the home page, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you by posting the new Privacy Policy on our Site.

International Users:

For Users located outside of the United States, please note that any data you enter into The Advertising Module Services will be transferred out of your country and into the United States. You consent to such transfer through your use of The Advertising Module Services.

Additional Information:

Questions and disputes regarding this Policy or The Advertising Module’s practices should be directed to The Advertising Module’s Security Administrator by e-mailing such questions to The Advertising Module Client Experience at [e-mail] or by regular mail addressed to The Advertising Module, Attn: Security Administrator, 2574 15^th Avenue, San Francisco, CA 94127.