Why Mobile Optimization is so Important for Your Website

Since the summer of 2018, Google has put the importance of mobile functionality and mobile load speed at the forefront of their ranking algorithms. They put such a prioritization on mobile, that poor mobile performance will even affect your ranking when people search for your products or services on desktop computers.

That’s why if your website isn’t currently set up to work well and fast across all device types, it should be your top priority to get it to. By simply updating your website to be mobile optimized, you could see your business jump in search ranking pretty significantly.

There are a few easy ways to check on your website’s mobile functionality – the first of which should be having Google check it for you. You can quickly do that by entering your URL here. This site will give you a quick test to see if your site is mobile friendly, but won’t give you much information on your load speeds, or functionality. That’s where the SEO platform can come in real assistance as it can scrape your site, give you full reporting on speeds, functionality, broken links, and even help you optimize your on-page content.

And if your current site isn’t mobile optimized right now, you may want to check out the website builder on the Toolbox. With the website builder, you can get started quickly and easily with one of our pre-created templates based on industry. You can create as many pages as you need, edit your content right in-line, add meta information to tell search engines what your site is about, and the sites are 100% optimized for ALL device types, and always will be!